Strategic Sales Conversion Canvas
Follow a step-by-step process to pinpoint why your customers should trust you and what guarantee you can offer.
Convert more leads by answering the two key questions: “Why should they trust us?” and “What is our guarantee?”
Stop wasting money on unconverted leads by creating a sales strategy that truly works.

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We make tools that increase your profit
Fractional Partners is a profit design firm that helps driven entrepreneurs achieve extreme clarity in their strategy, finances, and operations—so they can build extremely profitable businesses.
Who made this tool?

Yarin is our in-house lead Profit Architect. He is a serial entrepreneur, former Entrepreneur in Residence at a VC, and a top MBA. By day he is the founding partner at Fractional Partners and by night is a business mentor at University of Chicago.
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